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"Achieve peak performance as a hybrid athlete"
TL;DR - HYBRD is Strava for elite athletes who do more than just cardio. They’re ex-WHOOP, ex-US national rowing team, triathletes/ultramarathoners, and they are building the app that they wish existed for them.
Founded by Ben Katz, Matt Ruiters, Caroline "Shoe" Shoemaker & Mats Terwiesch
Three of the founders previously worked at WHOOP, each of them leading teams across product, growth, and analytics. The CTO, Ruiters, was a senior technical lead at Amazon AWS.
They are all hybrid athletes themselves — Mats was a member of the US national rowing team, and Shoe, Ben, and Ruiters have all completed Ironman 70.3s.
Each of them felt underserved by existing fitness apps— to the point where they tracked their workouts in Google Sheets — so they decided to build HYBRD.
Problem
Athletes who train both strength and cardio lack a unified way to track and visualize their training. They track cardio with apps like Garmin, Coros, WHOOP, or Strava and log strength workouts with others like Hevy, Strong, Stronglifts, or even good ol’ pen and paper.
This fragmented tracking makes it difficult to train effectively and impossible to compete with friends who train in different disciplines.
Solution
First, HYBRD integrates with all leading wearables to pull in your runs, rides, and more.
Then, they make it really easy to track your weightlifting.
You can input your workout to their AI logger using text— or simply upload a picture of your training journal, a whiteboard from a CrossFit gym, or a screenshot from an app you already use.
Based on that data, they provide a holistic view of your strength and cardio abilities, normalized for age/gender/weight, and give you a single score (analogous to a chess Elo score) that you can compare with your training buddies.
In the coming weeks, they’ll be adding more detailed analyses and competitive social features.
Check out their demo video here: https://www.youtube.com/watch?v=ZBvnawK7If0
