Rove launches the first travel credit card for Generation Z
"The first travel credit card for Generation Z."
The only travel credit card for young adults, leveraging cash-flow underwriting and the first-ever travel points portal to allow the average Gen Z spender to effortlessly travel the world for free.
Founded by Max Morganroth and Arhan Chhabra
The Problem: Gaps in Accessibility and Usability
Right now, the travel credit card market fails to serve the people who want to travel the most. Existing cards are like computers were in the early 2000s: they work, but they’re expensive, many people can’t access them, and even those who can struggle to use them without help. Rove is building the iPhone of travel cards — one that’s easy to use, readily accessible, and seamlessly intuitive. These two market inefficiencies create one of the best opportunities in consumer credit in decades.
The Solution: Rove
Rove is here to democratize reward travel, finally offering the first-ever no-annual-fee travel card for Gen Z. They use advanced algorithms and data aggregation systems to underwrite users in a radically more accessible way. By using people’s cash flow from connecting to their banks, as opposed to outdated data points like mortgages and decades of credit history, they can more accurately underwrite an entirely untapped demographic of users.
But the startup didn't stop there — they want reward travel to not only be available to young adults but easy to use too. This platform introduces the first-ever portal for direct redemption of airline loyalty deals, making the process of traveling the world for free as effortless as it should be. With Rove's alliance of partner airlines, the average Gen Z spender can earn a free annual trip overseas. Soon after the company's card launch, they're leveraging better data and software technology to maximize user rewards across an accessible suite of financial products.
Experience Rove


On a mission to make the world more accessible to young adults everywhere by building a financial suite of products geared toward travel. In the long term, it’s about expanding access to products globally that allow users to travel based on their spending and savings, leveraging our data flywheel to better underwrite the billions of underbanked people across the world.
Learn More
🌐 Visit www.rovecard.com to learn more
✈️ Tired of missing out on travel opportunities because of credit barriers? Join the waitlist!
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